I agree with Zhishen cos the CTR for "Movie Posters" is doing rather well as compared to other keywords. But up to date, we have already spent 61.4% of our budget.
Zhishen and I have discussed on some issues for our campaign but we need to consult Bhaj 1st before moving on to our plan. "Posters" should be placed higher emphasis. As mentioned in our pre-campaign presentation, the main challenge is to make people aware and to increase the sales of popcornpop. The main revenue of popcornpop is poster so probably we can do something about this keyword. Rem we need to align our challenge with the company goals and this can be mentioned in our final report that we take into consideration of the company interest as well? What do u guys think of our suggestion? Feel free to let us know so that we can further improve on it.
Anyway I'm off next Thur so we can meet up before the lecture starts? So that I can join in the discussion too..
Friday, May 9, 2008
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment