Friday, April 25, 2008

In school now..

We're currently in school right now doing our discussion.

Offtopic for awhile. We've just recently gotten back our results of the A&P project and all of us are not happy with it! Suwei said that she has already emailed Fang about the discontent that we have towards our marks, so hopefully, there would be some changes for the better. Hurhur.

Okay. Back to the meeting.

Bhaj is currently editting the pre-campaign proposal for adwords.

Our strategy is that we will be placing high bids for the first week. Total amount spent will be around $98.

In the second week, we will be spending about $75+ in total. Third week will be the least, where we have optimised all our keywords, $30+.

Please note that the amounts can be changed from time to time, depending on the traffic from Google. Currently, as there are alot of direct website users, we have an assumption that 40 or more users will click the sponsored link from the Google search engine. The average rate now is 28.

There is also a slight problem with the Adwords account.

It seems like the timing is GMT-8.00, instead of GMT+8.00! This means that we must wait until 4-5pm everyday before we are able to view the statistics yesterday. So, our group secretary, Antony, has been tasked to email Steffen about this problem. He will post the email here soon and tell us what Steffen has said about it.

After the completion of the proposal today, Eugene and Wensze will then be asked to do the powerpoint slides and they will be meeting with Bhaj tomorrow to rehearse the presentation on Monday.

Kelvin right now is in MIA mode as he has gone to M'sia for personal business.

Antony and me will not be around for the rehearsal tomorrow so all the best guys!!!

Just 5 more days before the campaign starts..!

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